Strategic Product Management:  It Starts With Your Customers

Successful product management is strategic product management.  Strategic: It begins with customer needs.  It reflects industry trends and market forces.  It meshes with your vision and goals.  And it aligns with your internal resources, from engineering to sales and marketing to your c-level executive team.

Strategic product management helps you focus most on the ideas and opportunities that generate the best ROI.  At Product Management Consulting Group (PMCG), our mission is to improve your product management process — to make it more strategic and, ultimately, much more successful. 

We help our clients with every element of product management, from gathering and prioritizing requirements to devising go-to-market strategies.  When you apply a rigorous, strategy-based product management process, the results can be dramatic: increased market share, revenue and margin growth, and substantial improvements in customer satisfaction and product quality.